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BROWSE
Studio Constantine Visual Identity Materials
Production Method
Offset
Rubber stamp
Design
Studio Constantine
Printing
New Litho
This geometric identity system includes a limited edition set of conceptual building blocks for Studio Constantine to give away to clients. Circle gets the square!
Client
Self
Quantity Produced
1,000 Business Cards
500 letterhead
500 posters
Production Cost
AU$2,000 (US $2,129)
Production Time
1 Week
Dimensions (Width × Height × Depth)
Cards: 89mm × 54mm (3.5 in × 2.1 in)
Letterhead: 210mm × 297mm (8.3 in × 11.7 in)
Poster: 420mm × 594mm (16.5 in × 23.4 in)
Page Count
–
Paper Stock
Saxton Smooth Brilliant White, 115gsm / 340gsm
Precision Laser 140gsm
Number of Colors
2 Spot (PMS 32 + 540)
Varnishes
–
Binding
–
Typography
Futura
Grotesk (Monotype)
Project Description
We wanted our own printed materials to demonstrate the best case impact achieved by intelligent and strategic use of a 2-colour production process, on both premium and commodity stocks. By using our visual mnemonics of geometry and colour, beyond the normal containment of a marque or icon and type lockup, we define the aesthetic and layout of each piece as a whole.We also collaborated with Treehorn Design in the creation of a limited edition set of conceptual building blocks, decked in our livery, to give as gifts to clients. The specific colour mixes, material tones and wax finish were directed by Studio Constantine and then brought to fruition by the skilled hands of Joe Chester. The result: a breadth of organic brand expressions.
Post Author
Kelly Cree
Former intern at UnderConsideration LLC.
More: Online / On Twitter
Date Published
March 14, 2012
Filed Under
Identity Materials
Offset
Rubber stamp
Tagged with
business card
identity materials
letterhead
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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