ABOUT      CONTACT      RSS

2009

2017

ADV @ UNDERCONSIDERATION      Peek here for details

---

BROWSE


Lead Image

Caliber Creative Business Cards

---

Production Method

Letterpress

---

Design

Caliber Creative

Designer: Maxim Barkhatov
Art Director: Brandon Murphy

---

Printing

Lilco Letterpress

Hunting for delicious design details in Dallas design firm Caliber’s 3-year anniversary re-brand is like shooting fish in a barrel.  

---

Client

Self-Promotional


Quantity Produced

4,000


Production Cost


Production Time

3 weeks

Dimensions (Width × Height × Depth)

3.5 in × 2.5 in


Page Count


Paper Stock

Esse Arancio


Number of Colors

1 Spot

Varnishes


Binding


Typography

Clarendon
Trade Gothic
Gotham

 


Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards
Caliber Creative Business Cards ---

Recent Posts


Previous


Next

Project Description

As part of our 3rd year anniversary rebrand, we were looking to clean up our identity and remove some of the loud shoot-em-up graphics, but we still wanted to show the fun, custom, and tactile spirit of the firm.

Production Lesson(s)

We had to beef up some of the smaller details to ensure that the plates wouldn't brake. The original @ character was far too fine to be letterpressed and had to be redrawn.”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

---

Date Published

April 25, 2012

---

Filed Under

Business Cards
Letterpress

---

Tagged with



---

Share to Facebook Share to Twitter Share to Google+ Add This


---

About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers

About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


---
The End