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BROWSE


Lead Image

Cerceo Birth Announcement

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Production Method

Silkscreen

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Design

CURT!S

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Printing

Ink Floyd

See Printer Profile on Inker Linker

Cute illustrations, lush colors and a fun scratch-off make for a playful and interactive birth announcement. Everyone’s a winner! 

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Client

Jay and Tabby Cerceo


Quantity Produced

200


Production Cost


Production Time

3 Days

Dimensions (Width × Height × Depth)

5 in × 8 in


Page Count


Paper Stock

French Paper / Muscle Tone / Madero Beach / 140 C


Number of Colors

3

Varnishes


Binding


Typography

Brothers - Emigre
Haymaker - Lost Type Co-op
Quaver - Lost Type Co-op
Lavanderia - Lost Type Co-op

 


Cerceo Birth Announcement
Cerceo Birth Announcement
Cerceo Birth Announcement
Cerceo Birth Announcement ---

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Project Description

A couple wondering whether their child will be a boy or a girl is a storyline that most people can emotionally relate to in one way or another. Jay and Tabby were on "pins and needles" waiting to hear news from their doctor. I wanted the announcement to briefly generate that same feeling. Their story builds up anticipation which is later satisfied by scratching off and revealing the big news. In the early stages of the project I interviewed the Cerceo's about their experience of going through this process. The result of our talk was a group of their personal anecdotes that were turned into infographics and illustrations that told their personal story.

Production Lesson(s)

I found several manufacturers who create adhesive double sided scratch off stickers. The top contains the material that is scratched away and the bottom is a translucent 'shield' that protects the image underneath. This method was extremely cost efficient and not very time consuming.”

Post Author

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

May 1, 2012

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Filed Under

Announcement
Silkscreen

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End