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BROWSE


2012-13 FPO Awards
Lead Image

HUB Collective Thank You Card Suite

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Production Method

Emboss
Offset

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Design

HUB Collective

Designer: Mason Caldwel

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Printing

Mollet Printing, Inc

(8 hand-drawn patterns × 5 colors) × (28 hand-drawn messages × 5 colors) = 5,600 playful solutions.  

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Client

Self-Promotional


Quantity Produced


Production Cost


Production Time

Dimensions (Width × Height × Depth)

6 in × 4 in


Page Count


Paper Stock

Neenah / Blotter / White / 24pt


Number of Colors

5

Varnishes


Binding


Typography

Hand-drawn

 


HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite
HUB Collective Thank You Card Suite ---

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Project Description

We wanted a playful way to reach out to our clients and contacts with message options beyond the traditional "Thank You". So, we designed a suite of mix-and-match postcards suitable for almost any occasion. The embossed postcards feature eight hand drawn classic patterns (printed in five different colors) and twenty-eight hand drawn messages on tip-in stickers (printed in five different colors). That gives us 5,600 different postcard/sticker combinations!

Production Lesson(s)

The postcards were first offset printed, then blind embossed on a letterpress. A tiny bit of paper stretching occurred during printing, which had our vendor chasing the registration around a bit but in the end, the outcome was fantastic.”

Post Author

Author Picture

Kelly Cree

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

May 11, 2012

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Filed Under

Emboss
Offset
Postcard

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FPO has gathered a generous group of experts willing to help with your most pressing — get it?! — questions about print production. Send us an e-mail with your question and we will query the experts and post the collected answers.


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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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The End