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BROWSE


Lead Image

The stripe of varnish on the left side of this card is what really sets it off, making it look like tuxedo pants instead of pleather. 

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Client

Effort Capital


Quantity Produced


Production Cost


Production Time

Dimensions (Width × Height × Depth)


Page Count


Paper Stock

330 gsm graphite Plike


Number of Colors

1 ink + red foil stamp

Varnishes

spot UV


Binding


Typography

Gotham HTF

 


Effort Capital Business Card, Identity materials
Effort Capital Business Card, Identity materials
Effort Capital Business Card, Identity materials ---

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Project Description

Corporate identity (incl. logo, website, brochures etc.) for a small newly founded real estate investment management company based in Estonia. Business Cards were printed on 330gsm graphite Plike stock using Pantone silver 877, red foil for the logo and spot UV varnish.

Production Lesson(s)

Specialty stock can often be what ultimately delivers the blow allowing to keep the design simple and clean.”

Post Author

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

November 29, 2012

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Filed Under

Business Cards
Foil stamp
Offset

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FPO has gathered a generous group of experts willing to help with your most pressing — get it?! — questions about print production. Send us an e-mail with your question and we will query the experts and post the collected answers.


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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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