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BROWSE


Lead Image

Delicately bound, letterpressed with love, and personalized with letters from the bride and groom, this invitation’s strength is in its vulnerability. 

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Client

Self


Quantity Produced

85


Production Cost

$1,050


Production Time

3 weeks

Dimensions (Width × Height × Depth)

8.125 × 5.125 in


Page Count

4


Paper Stock

Crane / Lettra Pearl / 110 C


Number of Colors

2

Varnishes


Binding

Japanese 4-stitch


Typography

Joanna
Filosofia
hand type

 


Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation
Julie + Scott Wedding Invitation ---

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Project Description

As a designer, staring down the project of completing your own wedding invitations can be terrifying. I wanted to do something different, something handmade, letterpressed, personal, and classic, and I let ideas simmer in the back of my head for months. I came up with the concept of my fiancee and I writing each other letters about how we fell in love, since we hadn't dated for that long before getting engaged and not all of our guests knew how we met. After some initial apprehension, my fiancee agreed to publicly pour his heart out on paper along with me. He endured good-natured ridicule from his male friends and tears from our mothers and compliments all around from everyone else. The invitations ended up being four pages: a cover, our letters, and the last page with the details, which I bound together as a booklet. I knew that I wanted to incorporate blind letterpress and an aspect of my own illustrations into the invitations. I also wanted calligraphy, but couldn't afford to hire a pro, so I got out my pen nibs and a bottle of ink and practiced my writing. I made a protective cover for the booklet, which is the gray outer layer—I made all of these by hand—trimming, folding, and gluing in the pocket to hold the booklet. For the belly band, I took leftover gray paper scraps from the covers and rolled black acrylic paint on them with a brayer, backed them with yellow scrapbook paper and then stamped them with the J + S monogram. Finally, I took some of the illustrations and created envelope liners.

Production Lesson(s)

I learned that simplifying can be good for both the concept and the budget—originally I started out with six pages for each invitation, but cut it down to four for cost and I think that worked out really well. Sane people buy specialty booklet envelopes in advance instead of cutting, folding, and gluing envelopes themselves. At the same time, being crafty and hands-on (like rolling fifty cents worth of acrylic paint onto scrap paper for belly bands) can yield really fun, unexpected results. I had already learned this lesson in grad school, but was reminded during this process that assembling any sort of custom project will inevitably take you much longer than you thought it would, you will be sore from standing over your cutting mat in awkward positions, and you will be lucky if you do not sacrifice a finger tip to the gods of x-acto. Patience and time are a designer's friend when doing complicated, hand-crafted projects.”

Post Author

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

November 21, 2012

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Filed Under

Inkjet
Letterpress
Rubber stamp
Wedding materials

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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