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BROWSE


Lead Image

Hilary’s Identity, Business Cards, and Tags

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Production Method

Letterpress
Rubber stamp

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Design

Ghost

Matthew Pickett, Creative Director
Joel Schierloh, Designer

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Printing

Mama's Sauce

See Printer Profile on Inker Linker

Delivering a hand-made look and feel by combining traditional printing methods as well as a few DIY details to the identity materials for Hilary’s, the team at Ghost dutifully delivered a stunning range of bits and pieces that come together beautifully. 

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Client

Hilary's Curious Goods & Custom Gifts


Quantity Produced

1,000 Cards
2,000 Tags


Production Cost


Production Time

Dimensions (Width × Height × Depth)

Various


Page Count


Paper Stock

Neenah / Environment / Desert Storm + Quest White / 80C


Number of Colors

1/2

Varnishes


Binding

Duplexed


Typography

Custom
Hoefler Text Swash Italic
Brandon Grotesque

 


Hilary's Identity, Business Cards, and Tags
Hilary's Identity, Business Cards, and Tags
Hilary's Identity, Business Cards, and Tags
Hilary's Identity, Business Cards, and Tags
Hilary's Identity, Business Cards, and Tags ---

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Project Description

The work for Hilary's logo and graphic standard was an incredibly fun and organic creative process. For the small boutique booth in an antique shop, the solution came through custom hand-drawn typography and craft-like paper. Finished off by hand-made details and personalized stamps.

Production Lesson(s)

Going in with the mindset that all materials had to be as handmade as possible created several challenges. The only way to overcome them on this one was the extra time and effort. In the end it was totally worth it.”

Post Author

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

December 19, 2012

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Filed Under

Business Cards
Letterpress
Rubber stamp

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Tagged with





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FPO has gathered a generous group of experts willing to help with your most pressing — get it?! — questions about print production. Send us an e-mail with your question and we will query the experts and post the collected answers.


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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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The End