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BROWSE
Beauty of Engraving Print
Production Method
Engraving
Design
UnderConsideration
Armin Vit
Printing
BurdgeCooper
Many months ago I had seen Jacopo Severitano’s obsessive ZWEI typeface and made a mental note of it. When Neenah Paper and Two Paperdolls asked me to do a print for The Beauty of Engraving I knew I wanted to do something with fine lines. Fifteen dollars and many, many hours of customization and weight adjustment later I had this finished piece of typography that feels ohsogood to the touch.
Production photos courtesy of BurdgeCooper.
Client
Neenah Paper & Two Paperdolls
Quantity Produced
1,000
Production Cost
Don't know
Production Time
–
Dimensions (Width × Height × Depth)
5.25 in × 8.25
Page Count
–
Paper Stock
Crane's Crest / Fluorescent White / 268 dtc
Number of Colors
2
Color separations by yours truly.
Project Description
The Beauty of Engraving is an online gallery by Neenah Paper of great examples of engraving and some history on this often overlooked print method. Together with Two Paperdolls, Neenah Paper has been inviting a few select designers to design limited-edition prints showcasing engraving as well as curate an "issue" with their favorite samples from the website's growing library. The brief is to use two colors to illustrate the sentence "The Beauty of Engraving."Production Lesson(s)
I chose to showcase engraving's ability to render thin lines so I used a typeface that was originally designed with plenty of lines and, like almost any other typeface, in a single color. Wanting to make things harder for myself I turned the typography into two colors requiring extensive slicing and dicing of the typeface and eventually I did my own color separations, which teaches you a lot about your abilities in Illustrator and understanding of how things are built/printed. A highly recommended exercise.
Post Author
Armin Vit
Editor of FPO and co-founder of UnderConsideration LLC.
More: Online / On Twitter
Date Published
February 6, 2013
Filed Under
Engraving
Promotional Cards
Tagged with
crane
engraving
neenah
postcard
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About
FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.
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About UnderConsideration
UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.
online
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
Art of the Menu / Cataloguing the underrated creativity of menus from around the world.
Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.
Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.
Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.
Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.
graphic design
Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.
publishing
The 2010 FPO Awards / 2011, self-published.
The 2010 Brand New Awards / 2011, self-published.
Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.
Events & Judged Competitions
Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.
Brand New Awards / Celebrating the best identity work produced around the world.
FPO Awards / Celebrating the best print work from around the world.
Writing
Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.
Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.
The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.
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