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BROWSE


Lead Image

POST27 Gift Certificate

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Production Method

Laser printer

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Design

Victor Fong

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Printing

Victor Fong

This handcrafted gift certificate for a furniture boutique in Chicago allows the gift giver to write a personal message to the receiver, along with the value/amount of the gift certificate. 

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Client

POST27


Quantity Produced

12


Production Cost


Production Time

1 Week

Dimensions (Width × Height × Depth)

4.5 in × 3.125 in


Page Count


Paper Stock

Paper Source / PS Collection / Curry / 80C


Number of Colors

CMYK

Varnishes


Binding


Typography

Verlag
Baskerville
Neutra Display

 


Post27
Post27
Post27 ---

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Project Description

POST27, a Chicago-based furniture boutique, needed a new design for its gift certificate. I wanted to create something that is more like a present, something that the recipient can unwrap, and something that's out of the ordinary bank-check like design. I designed them to be self-contained with tabs to keep the cards closed. When you open up, the interior allows the gift giver to write a personal message to the receiver, along with the value/amount of the gift certificate. Since it's for a local small business with a limited budget, these were printed on a laser printer and handcrafted, cut and fold.

Production Lesson(s)

Printing double-sided on your own is very difficult. Alignment between the two sides are often inconsistent. I had to figure out ways to counter that problem. One is to incorporate a simple pattern, in this case a grid, so misalignment wouldn't be noticeable. My other solution is to use an additional piece, so I can control where that content is placed when I stick it on manually. And it actually added to the design as it gives the piece more depth and gives that content more prominence once you open up it up.”

Post Author

Author Picture

Carla Torres

Current intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

March 4, 2013

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Filed Under

Gift Certificate
Laser printer

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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