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BROWSE


Lead Image

The Chickenoceros Postcard

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Production Method

Letterpress

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Design

Cecilia Hedin

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Printing

Cecilia Hedin

As we all know, chickenoceros awareness is a world-wide hot-button issue of our time. What few people know is that the screeching sound created when applying an exacto blade to negative film can be a near perfect match for the chickenoceros mating call. Cecilia Hedin simultaneously risked hearing damage and chickenoceros attraction by carefully etching this image of the rare beast. All in a days work for a worthy cause. 

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Client

Self-promotion


Quantity Produced

40


Production Cost


Production Time

Dimensions (Width × Height × Depth)

8 × 5.75 in


Page Count


Paper Stock

St Cuthberts Mill / Somerset / Soft White, Velvet / 300g/m²


Number of Colors

2

Varnishes


Binding


Typography

This piece is available for purchase for $3.50


Description
Description
Description
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Project Description

The slightly sad Chickenoceros is an extremely rare creature. To help the endangered species from becoming extinct, I wanted to spread its existence to the rest of the world with this postcard.

Production Lesson(s)

Illustrating with an exacto knife on a negative film (in order to make a polymer plate) is totally different from drawing with pen on paper. It makes a screeching sound, and everything within a 3-feet radius gets covered in film dust.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

March 8, 2013

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Filed Under

Letterpress
Postcard

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


online

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

publishing

The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.

Writing

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.


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