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Lead Image

The Chickenoceros Postcard


Production Method




Cecilia Hedin



Cecilia Hedin

As we all know, chickenoceros awareness is a world-wide hot-button issue of our time. What few people know is that the screeching sound created when applying an exacto blade to negative film can be a near perfect match for the chickenoceros mating call. Cecilia Hedin simultaneously risked hearing damage and chickenoceros attraction by carefully etching this image of the rare beast. All in a days work for a worthy cause. 




Quantity Produced


Production Cost

Production Time

Dimensions (Width × Height × Depth)

8 × 5.75 in

Page Count

Paper Stock

St Cuthberts Mill / Somerset / Soft White, Velvet / 300g/m²

Number of Colors





This piece is available for purchase for $3.50


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Project Description

The slightly sad Chickenoceros is an extremely rare creature. To help the endangered species from becoming extinct, I wanted to spread its existence to the rest of the world with this postcard.

Production Lesson(s)

Illustrating with an exacto knife on a negative film (in order to make a polymer plate) is totally different from drawing with pen on paper. It makes a screeching sound, and everything within a 3-feet radius gets covered in film dust.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

March 8, 2013


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…

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