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BROWSE


Lead Image

Wes & Mickey Get Hitched Wedding Invitations

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Production Method

Letterpress

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Design

Michelle LeClerc

Chuck BB - Illustration of the bride and groom

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Printing

Hound Dog Press

These charming, modern wedding invitations with earthy fall elements set the mood for Wesley and Mishelle’s October wedding through color palette, paper and printing texture. Baker’s twine was a nice touch, making the invitation look like an old-fashioned parcel. 

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Client

Self


Quantity Produced

100


Production Cost

$545.00


Production Time

1 week

Dimensions (Width × Height × Depth)

Invitation size = 4.5 × 6.5 in
Backing size = 5 × 7 in
Envelope size = 5.25 × 7.25 in


Page Count


Paper Stock

220 DTC
French Paper Co. / Speckletone / Kraft / 140 C


Number of Colors

2

Varnishes


Binding


Typography

Archer (Hoefler & Frere-Jones)
United Sans (House Industries)
Bernhard Fashion

 


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Project Description

The purpose of this project was to create a modern invitation that would visually represent the feel of our October wedding to guests. We didn't want to overwhelm the recipients with the idea of fall, so we chose autumn colors to convey the atmosphere of the venue and wedding palette, then wrapped them in an earthy, textured craft paper. They were then bound with bakers twine, and accented with custom orange tags which were ordered via Etsy. The information on the tags was transferred by blender marker to create a stamped look. The stamping of the blender marker made every tag unique with imperfections and ink bleeds. It was a perfect compliment to letterpress, with it's natural matte textures and slight variations forming in the inks.

The invitations were designed at the last minute, just a couple of months before the wedding because as most brides know, the secret to any successful wedding is last-minute panic. The most difficult part of the project was finding a letterpress studio that could meet the tight deadline. The folks at Hound Dog Press were very responsive and turned around the invitations remarkably fast, despite the custom paper order from the French Paper Co.

Production Lesson(s)

Blender markers can be fussy, so when transferring your toner-printed image to another surface be sure to ascertain whether your surface is coated or uncoated. In this case the surface of the tags was coated, so the ink didn't soak into the the paper as quickly. This means the tags required less blender solvent. The envelopes, however, were uncoated, requiring more pressure and solvent from the blender marker.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

April 16, 2013

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Filed Under

Letterpress
Wedding materials

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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