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Ophelia’s designer/father designed this invitation for her first birthday party to be a piece she could enjoy now and appreciate as a keepsake as she gets older. The tactile qualities of the letterpressed invitation will likely fascinate her toddler fingers now, while the hand-crafted piece can serve as a connection to analog as she grows up in an increasingly digital world. A thoughtful gift from a caring father. 



Ophelia Chow

Quantity Produced


Production Cost

Production Time

1 week

Dimensions (Width × Height × Depth)

5 × 7 in

Page Count

Paper Stock

Crane's Lettra / Eccru White / 220 DTC

Number of Colors





Bodoni MT Ultra Bold
Snell Roundhand Black Script
Gotham Bold


Description ---

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Project Description

It was a remarkable year for me to see my daughter Ophelia grow. To celebrate her first birthday, and as a gift to Ophelia, I've designed a unique birthday party invitation for all her guests. I wanted to design a piece that she can hold on to as she got older, a piece where she can touch and feel the paper's thickness and texture, the type's deep impression, and her own profile from an analog, handcrafted, letterpress print—something that is not from a digital device.

Heather from Porchlight Press has done an exceptional job on matching the colours, getting Crane's Lettra Ecru White paper, and paying extra attention to the printing details, especially on the paper's edge-painting. And of course, Ophelia personally checked every print before they were sent out!

Production Lesson(s)

This was my very first letterpress project, Porchlight Press has been very helpful through out the process. I've learned that finding the right printer is important, each printer has its own characteristic. I enjoyed visiting them and seeing their print samples.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

June 12, 2013


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About UnderConsideration

UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events and judged competitions, and designs for clients.


Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.

Brand New Classroom (2010 – 2011) / Providing a space for critique and opinions on student identity workArchives Only.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.


The 2010 FPO Awards / 2011, self-published.

The 2010 Brand New Awards / 2011, self-published.

Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Events & Judged Competitions

Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

Brand New Awards / Celebrating the best identity work produced around the world.

FPO Awards / Celebrating the best print work from around the world.


Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.

The End