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For this extensive examination of Robert Longo’s photorealistic charcoal drawings—complete with essays on the artist’s recurring themes—the printer used a tri-tone process to achieve the superlative color depth the artwork commands. The tome is finished off with a half-cloth, chipboard cover, which gives a sense the book will reveal a connection to the process behind the artist’s impeccably finished pieces. 



Hatje Cantz

Quantity Produced


Production Cost

Production Time

2-3 months

Dimensions (Width × Height × Depth)

10.16 × 11.93 × 1.3 in

Page Count


Paper Stock

Munken Lynx  / 170 g/qm

Number of Colors

Two blacks + Light grey






News Gothic Demi
News Gothic Demi Italic
Pica 10 Pitch BT Roman
Bureau Grotesque ThreeSeven


Description ---

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Project Description

The enormous, photorealistic charcoal drawings by American artist Robert Longo (*1953 in Brooklyn, New York) show the beauty and horror of the present day and age. This large-format, elaborately designed book, printed on natural paper using a tritone process, bound in half cloth and distributed in four different cover designs, has been created in close collaboration with the artist and affords a comprehensive overview of his charcoal drawings from the past decade. The book was awarded by "The Most Beautiful German Books Prize." It also received a certificate of honor by "The Best Book Design from all over the World."

Production Lesson(s)

While producing this book we learned how to reach the optimal colour depth without losing all the little details of the photorealistic charcoal drawings. For this we made a lot of test printings in many different paper grades using the tritone process.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

September 4, 2013


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…

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