ADV @ UNDERCONSIDERATION      Peek here for details

---

BROWSE


Lead Image

We Are The Rhoads 2013 Book

---

Production Method

Foil stamp
Letterpress
Offset

---

Design

Hum Creative

Kate Harmer
Drew Hamlet

---

Printing

Printwest

This promotional book for a husband-and-wife photography duo takes the audience through a series of stories and lets them get lost in the images’ intriguing narratives. Nice printing trick: the foil stamp on the cover is the same size as the stamp on the pull cards, which saves cost and adds continuity to the project. 

---

Client

Chris and Sarah Rhoads


Quantity Produced

1,000+


Production Cost


Production Time

Dimensions (Width × Height × Depth)

15 × 11 in


Page Count


Paper Stock


Number of Colors

Varnishes

Gold Foil


Binding


Typography

 


Description
Description
Description
Description ---

Recent Posts


Previous


Next

Project Description

Annual promo book for husband-wife photographer duo We Are The Rhoads. Giant book with huge photographs and perforated postcards, offering viewers a smaller keepsake for their walls. The art house aesthetic walks you through a series of stories, with an open flow to let viewers get lost in the beautiful images and intriguing narratives.

Production Lesson(s)

Making the foil stamp on the cover the same size as the pull cards to save cost. Also fudging texture on the paper to make it feel like newsprint/web sheets.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter

---

Date Published

October 30, 2013

---

Filed Under

Books
Foil stamp
Letterpress
Offset

---

Tagged with





---

Share to Facebook Share to Twitter Share to Google+ Add This

Ask the Experts

FPO has gathered a generous group of experts willing to help with your most pressing — get it?! — questions about print production. Send us an e-mail with your question and we will query the experts and post the collected answers.


---

About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers





About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


---
The End