ABOUT      CONTACT      RSS

Submit
your Work

ADV @ UNDERCONSIDERATION      Peek here for details

---

BROWSE


Lead Image

Originally this foldable banner was going to be die-cut, but as the skyline design developed and became more complicated the decision was made to laser cut it instead. The resulting easily mailable piece is a conversation starter any recipient would be proud to display. 

---

Client

NYU Stern School of Business


Quantity Produced


Production Cost


Production Time

Dimensions (Width × Height × Depth)

33 × 8.5 × .125 in


Page Count


Paper Stock


Number of Colors

2

Varnishes


Binding


Typography

Gotham
Interstate
Gentona

 


Description
Description
Description
Description
Description
Description
Description
Description ---

Recent Posts


Previous


Next

Project Description

NYU Stern’s Undergraduate College was looking for a unique and tangible way to generate “Stern Pride” among its students. We designed a folding banner with the added bonus of an intricate laser-cut skyline along its top edge. The banner extends to 33", but folds down, accordion style, to a compact 8½" × 5½" for easy mailing in a standard size envelope.

Production Lesson(s)

We originally planned to produce this piece as a die cut, but as we made our way through the design process, the skyline became incredibly intricate. It would have been next to impossible to create a matching cutting die. We decided to go with a laser cutting process, and it worked like a charm.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter

---

Date Published

January 23, 2014

---

Filed Under

Offset
Promotional Cards

---

Tagged with




---

Share to Facebook Share to Twitter Share to Google+ Add This


---

About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers

About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


---
The End