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BROWSE


Lead Image

Brownstein Group 50th Anniversary Invitation

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Production Method

Offset

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Design

Brownstein Group

Executive Creative Director: Dan Shepelavy
Associate Creative Director: Colleen Masters
Senior Art Director: Kyle Ferino
Studio Manager: Mark Schaeffer
Production Manager: Nancy Logan

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Printing

Prism Color Corporation

Philidelphia based Brownstein Group celebrates their golden anniversary with happily married dull and spot UV varnishes.  

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Client

Self Promo


Quantity Produced

350


Production Cost

$2,949


Production Time

2 Weeks

Dimensions (Width × Height × Depth)


Page Count


Paper Stock

Endurance Silk, 130 Cover


Number of Colors

2 hits of black
Gold foil

Varnishes

Dull aqueous flood
Spot UV over black
Dull Aqueous Trim


Binding


Typography

Brandon Grotesque
Magnifique

 


Brownstein Group 50th Anniversary Invitation
Brownstein Group 50th Anniversary Invitation ---

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Project Description

We created this piece in honor of Brownstein Group's 50th anniversary. The company was holding a party in celebration and this was the invitation that preceded it. For the invitation we wanted to play off the fact that the 50th anniversary is the "golden anniversary" and that while we may be older, our ideas and our work are still fresh.

Production Lesson(s)

One of the biggest challenges was trying to make the word Old pop off the black background.  This was achieved by hitting the background with a dull varnish, and then hitting just the old with a spot uv varnish to give it a high gloss pop.  This turned out to be exactly the look we were trying to achieve.  ”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

July 17, 2014

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Filed Under

Invitations
Offset

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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