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BROWSE


Lead Image

Disorientation in the City

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Production Method

Digital

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Design

Florence Meunier

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Printing

Suisse Color

Questioning assumptions about what makes a city pleasant and designed to imitate a popular London atlas, Disorientation in the City is an undergraduate thesis that challenges the viewer to look both ways before crossing the proverbial street. 

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Client

Self-Promotion


Quantity Produced

10


Production Cost


Production Time

Dimensions (Width × Height × Depth)

5.39 × 7.75 in


Page Count

66


Paper Stock

270 Curious skin extra blanc / 150 g DigiGreen Brillant


Number of Colors

3

Varnishes

Varnish embossed indigo


Binding

Perfect


Typography

Univers Roman
Univers Bold Condensed

 


Disorientation in the City
Disorientation in the City
Disorientation in the City
Disorientation in the City
Disorientation in the City
Disorientation in the City
Disorientation in the City
Disorientation in the City
Disorientation in the City ---

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Project Description

Design of my final year undergraduate dissertation in which I explore disorientation in London and develop on the urgent need to reassess the assumptions that make the city and its streets a pleasant experience for users. The direction of the design is based on the famous A-Z of London book, a classic that many Londoners own. I was interested on the fact that this book is still widely used in the city, and this simple fact is enough evidence to underline the issues regarding orientation systems in London.

Production Lesson(s)

I used laser cut stencils for the title on flip-case as a cost effective alternative to foil blocking.”

Post Author

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

June 15, 2015

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Filed Under

Books
Digital

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End