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Lead Image

Designer James Barela’s direct mail annual report exhibits the mission of Austin-based LifeWorks and its positive affect on youth of the community with colorful palette and bold, gutter-spanning typography. 

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Client

LifeWorks Austin


Quantity Produced


Production Cost


Production Time

Dimensions (Width × Height × Depth)

6 × 8.5


Page Count

23


Paper Stock

110# T / Uncoated


Number of Colors

4

Varnishes


Binding

Saddle stitch


Typography

DIN
Helvetica

 


LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report
LifeWorks 2014 Annual Report ---

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Project Description

I was tasked with creating an annual report for the Austin-based LifeWorks organization that would be sent out to donors, volunteers, staff, and be used in public settings like conferences and special events.

With a colorful palette, the design of the annual report sought to express the positive growth of the youth and young adults in the organization's programs over the course of the year.  The design also gave an opportunity to strongly feature the mission of the organization with large, cross-over typography.

Production Lesson(s)

One of the production difficulties with this project is the large, cross-over typography and imagery in the spreads.  I wanted each spread to be as seamless as possible and not show any content from other pages in the gutter and that can be a difficult thing to execute. To do this, the printer had to be very precise when binding the book together so that the spreads joined seamlessly.”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

June 10, 2015

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Filed Under

Annual Reports
Direct Mail
Offset

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End