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BROWSE


Lead Image

Stephen Kenn Look Books

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Production Method

Digital

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Design

Weekday Studio

Creative Director: Nina Hans
Designer: Rachel Thompson
Copywriter: Stephen Kenn
Photographers:

Printing

Splash Print

Two sets of booklets full of bells and whistles to help share a story—put together quickly, they come together nicely due to the technical difficulties presented and the production constraints that come with many processes coming together. 

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Client

Stephen Kenn


Quantity Produced

250


Production Cost


Production Time

5 days

Dimensions (Width × Height × Depth)


Page Count

60 + 20


Paper Stock


Number of Colors

CMYK

Varnishes


Binding

Wire-0


Typography

Neuzeit Book
Neuzeit Book Heavy

 


Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
Stephen Kenn Look Books
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Project Description

Stephen Kenn Studio needed a new set of look books to show case two of their collections: The Inheritance Collection and The Bowline Collection. We worked together with Stephen Kenn and photographer Amy Bartlam to art direct and style the photography, as well as create a cohesive vision throughout the books. The look books needed to work independently, but also complement each other as a pair for certain customers and wholesalers. We designed two separate look books that were wire-o bound as well as versions that were wire-o bound together. The result was a success in creating a uniform package that is adaptable to various needs and helps to further develop the Stephen Kenn brand.

Production Lesson(s)

The project was a really tight turnaround. From photography, editing, designing, proofing and printing we had just a matter of a few weeks which made it both exciting and stressful. While designing the books we found solutions for all of Stephen Kenn's needs- adding inserts, folds, pockets and extra pages to best communicate the two collections together and individually. The pocket allows for additional campaigns or promos to be inserted in the future as well as hosts a pricing sheet (so that as costs change over time the book doesn't become outdated) This, however, also brought the printing price higher than we had initially hoped. In the end, our client decided to go forward with the bells and whistles and it's been a huge hit and worth every penny. ”

Post Author

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

June 14, 2016

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Filed Under

Booklet
Digital

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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