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BROWSE


Lead Image

VIRUS Book

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Production Method

Offset

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Design

Fable

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Printing

Kin Yiap Press

The introduction of a photographic challenge is met by the introduction of carefully considered, yet unusual materials that add meaning to every step of your interaction with this book. Quite fascinating. 

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Client

VIRUS


Quantity Produced

300


Production Cost

4,000


Production Time

2 months

Dimensions (Width × Height × Depth)


Page Count

120


Paper Stock


Number of Colors

4

Varnishes


Binding

Exposed Stitch


Typography

Akzidenz Grotesk

This piece is available for purchase for $40


VIRUS Book
VIRUS Book
VIRUS Book
VIRUS Book
VIRUS Book
VIRUS Book
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Project Description

This issue of VIRUS casts the spotlight on nostalgia, memories, stories, as well as the inherent imperfections they come with.

Through the cataloguing of the iconic Rochor Centre before its impending demolition, five photographers were each armed with only a disposable (perhaps somehow befitting to the theme) camera to capture its inner spaces and people.

A space with its own beauty and rawness, where abandoned furniture accompany communal, lively resting areas, something appearing to be unkempt and unsightly to one may perfectly embody the spirit of the space to another.

This issue of VIRUS is largely influenced by the grotesque. As Rémi Astruc suggests, hybridity is an important trope of the grotesque, which is used to conceptualise alterity and change. As such, colourful facades and well-polished appearances are eschewed in favour of seeking out the raw, gritty found in Rochor Centre, portraying another perspective that captures its beauty and significance in equal measure.

Seeking to subvert the traditional definition of beauty, this issue of VIRUS is characterised through its planned disorder and intentional imperfections. Through random illustrations, multiple photo collages, graphic illusions intended to dilate the reader’s eyes, and irregular page sizes in different signatures, VIRUS aims to evoke the raw and visceral nature of memories and emotions that often bleed into one another, leaving one inseparable from the other. These different, independent moments are etched deeply in our subconscious, but over time, merge together through similarities in time and space to form an amorphous, malleable product of memory.

Production Lesson(s)

The aluminium foil cover is raw, imperfect, yet visually distinctive—an apt embodiment of Rochor Centre. Used in the protection and preservation of items, aluminium foil is thin, but when layered over repeatedly, much like nostalgia, it forms a dense protective layer from the ravages of time. The cardboard material is also collected from the forgotten elderly living inside the corridors and void decks and used as our colophon.

The construction of the different signatures of the book was a difficult and tricky process as each signature is of a different size. The printer took some time to find the common alignment so as to ensure the different sizes do not cause the photo spreads to be misaligned.

Hand assembled edition of 300.”

Post Author

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

July 29, 2016

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Filed Under

Books
Offset

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc



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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End