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2009

2017

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BROWSE


Lead Image

Legion Paper All National Stationery Show Promotion

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Production Method

Die-cut
Foil stamp
Letterpress

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Design

32 different designers (see end of post for full list)

Reyn Paper Co.
Underwood Letterpress

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Printing

Henry & Co. (packaging)

32 designers got to design and produce—using every printing technique available—a dollar bill that would play an important role at the National Stationery Show—as sample, as keepsake, as conversation starter, as a collectors item. 



All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging
All National Stationery Show Attendees Dollar Bills with wallet packaging


Dollar Bill Designers:

Ash + Chess
Little Lovelies Studio
Porkchopstick Studios
Alexis Mattox Design
Hester & Cook
Lovebird Paper
PaperAcorn Co.
There will be Cake
Good Juju Ink
Heartell Press
Bonnie Marcus Collection
Inklings Paperie
At Some Point Press
417 Press
Smart Pants Paper Co.
Ilootpaperie
Violet Clair
Sparkvites
The Witty Gritty Paper Co.
Miks Letterpress
Ferme A Papier
Warren Tales
Colleen Attara Studio
The Little Red House
Flair & Paper
Paper Pop Cards
Ginametrical
Stationery Trends
Big Wheel Press
Up With Paper
Carlson Craft/The Occasions Group

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Project Description

Legion is known at the National Stationery Show for their annual promotions. This years event was all about the money! 32 designers and exhibitors were selected to participate in in the project submitting a design for their own currency. Each dollar bill represented their unique style along with their printing capabilities.

Attendees were invited to fill their pockets with these whimsical bucks that were die cut, holographic, blind embossed, screen printed, foiled, letterpress printed and even risographed. The initiative was created to drive traffic to the participating exhibitors’€™ booths as well as to show off the breadth and capabilities of the papers Legion offers.

Once the attendees checked out the booths holding these bills, they would head over to Legion's booth to stash the money in the Wallet created by Reyn Paper Co. and printed by Henry & Co.

Production Lesson(s)

After working with 32 different designers, it was very interesting to see how designers choose papers for their unique style. Our paper selector was a huge help in this process:

I was surprised to learn how many designers and printers are now using indigo treated papers. ”

Post Author

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter

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Date Published

August 8, 2017

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Filed Under

Collateral
Die-cut
Foil stamp
Letterpress
No Data

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Austin, TX. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End