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This is a very old entry — images are small, formatting is off.

 

First Advantage

Noted Jun. 25, 2013 by Armin

Industry / Corporate Tags /

First Advantage Logo, Before and After

About: First Advantage provides comprehensive screening, identity and information solutions that give employers and housing providers access to actionable information that results in faster, more accurate people decisions. With an advanced global technology platform and superior customer service delivered by experts who understand local markets, First Advantage helps customers around the world build fully scalable, configurable screening programs that meet their unique needs. Headquartered in Alpharetta, Ga., First Advantage has offices throughout North America, Europe and Asia.”

Design by: N/A.

Ed.’s Notes: As much as I don’t like globes, or globes with pluses, or transparent globes, or cheesy gradient effects, there is something attractive about this, like a mosquito lamp. Also, that old logo? Pure, big-brother evil. Bigger view of the logo below (or after the jump).

Relevant links: Press release.

Select quote: “The new brand communicates First Advantage’s substantial market leading position, which has grown significantly through the recent acquisition of LexisNexis’ screening solutions. The logo — a stylized globe spinning on its axis — has a crisp, contemporary look that underscores First Advantage’s goal to drive innovation in the screening market.”

First Advantage Logo, Before and After

Original animated GIF, so it’s a little crisper than header image.

First Advantage Logo, Before and After

Thanks toJames I. Bowie for the tip.

 

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