Reviewed Dec. 19, 2014 by Armin
This week is all about good-brewed identities for beer and coffee and beer with work from Vancouver, San Francisco, and Mexico.
Brassneck Brewery by Post Projects
The identity for Brassneck, a micro brewery, growler shop, and tasting room in Vancouver, designed by local firm Post Projects is almost infuriatingly simple, repeating the extra condensed sans serif wordmark in every application from storefront graphics to the growlers that sit side by side in the shelves. It’s the choice of size, colors, and print methods that makes this identity look as exquisite as most beer is. See full project.
Pablo & Rusty’s by Manual
In another deceivingly simple identity, San Francisco, CA-based Manual has designed a beautiful serif stencil wordmark and monogram for Pablo & Rusty’s, a Sydney-based coffee roaster with four retail locations across Sydney, Australia. Using a single color — a muted navy blue — the full wordmark and monogram do all the heavy lifting and provide a sophisticated and contemporary feel to the roaster. (Project spotted via BP&O). See full project.
Cervecería de Colima by Anagrama
Please let the record show that I make a serious attempt and not posting every Anagrama project that comes out as Friday Like. With this one, for Colima, Mexico-based Cervecería de Colima, they had me at super-bright-colored bottle caps. Although the project also involves the design of the brewery’s three beer labels, what I like here is the identity for the brewery itself with its thin script and bright colors. The 12-pack box with the white silkscreen and hipster layout is also pretty attractive but I think my favorite part of the whole thing is the little volcano drawing that can best be seen at the brewery’s temporary website. Boom! See full project here.