A varied selection of projects today on Friday Likes with work from Porto, Augsburg, and Monterrey.
Optimus D’Bandada by This is Pacifica
D’Bandada is an annual event organized by Optimus, a telecom provider in Portugal, that features a multitude of free concerts and performances around the city of Porto during one, long, partying day. Last year’s identity for the event was designed by local firm This is Pacifica who created a quirky, exuberant, layered logo that aims to capture the loose and flexible feeling of the event without too much concern for being proper or cool. The event is festive and joyous and lasts a day, so why not have fun with the identity? The other nice touch throughout the project is the use of kraft paper and corrugated boards to construct signs and posters. An unconventional choice for Friday Likes but it’s good to explore the less roads less traveled sometimes. See full project.