Opinions on corporate and brand identity work.

A division of UnderConsideration.

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This is a very old entry — images are small, formatting is off.


Maudie’s Tex-Mex

Noted Jul. 26, 2011 by Armin

Industry / Restaurant Tags /

Maudie's Logo, Before and After

Established in the early 1950s and turned Tex-Mex in 1992, Maudie’s is one of the most popular restaurants in Austin, TX with six locations throughout. After designing the look of its newest location as a standalone application, Maudie’s decided to expand the look to all locations. Designed by local Pentagram partner DJ Stout. Full identity here.



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Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. More…

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN.

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