“Since its inception in 1975, Robin’s has grown from one store in Thunder Bay Ontario, to one of the top grossing donut chains in Western Canada. With over 130 locations situated between Vancouver Island and Newfoundland and Labrador, Robin’s has established itself as one of the most senior franchise organizations in North America.”
Images (opinion after)
Not a lot to see here, other than an evolved chicken — at least that's what I think it is — and typography. Your appreciation on this depends on whether you like your donut shop logos quaint and naive or polished and nearing the uncanny valley. I prefer the former. It would have been nice to have a new look that doesn't resemble a minor league baseball team mixed with an Irish pub.
Thanks to Robert Armstrong for the tip.