Opinions on corporate and brand identity work.

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The Best and Worst Identities of 2017, Part 6: The Best Friday Likes

Announced Jan. 3, 2018 by Armin

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The funnest, coolest, graphic-iest projects from the 44 Friday Likes published in 2017.

See also:
Part 1: The Most Notable Reviewed & Noted
Part 2: The Best Reviewed
Part 3: The Worst Reviewed
Part 4: The Best Noted
Part 5: The Worst Noted
Part 7: The Most Entertaining Linked

 

No.

12

Willibald by Concrete

Willibald by Concrete

A wicked blackletter angled at the weirdest of angles but looking super slick.See original post in Friday Likes 217

No.

11

Modern by Dwell Magazine by Collins

Modern by Dwell Magazine by Collins

A striking yellow color as an accent with a great layout balance that highlights the brand and neatly showcases the product; all with great typography.See original post in Friday Likes 197

No.

10

Maldini Studios by Jens Nilsson

Maldini Studios by Jens Nilsson

Funky wordmark with a great color palette.See original post in Friday Likes 228

No.

9

A44 by Molto Bureau

A44 by Molto Bureau

Very peculiar shapes to form “A44” with a fun flexibility.See original post in Friday Likes 210

No.

8

Huxtaburger by Pop & Pac

Huxtaburger by Pop & Pac

No idea what the aesthetics have to do with burgers but the ripped paper look, in that color palette, and on things like burger boxes, looks fantastic.See original post in Friday Likes 214

No.

7

John & Jane by Skinn

John & Jane by Skinn

Best monogram of all Friday Likes!See original post in Friday Likes 220

No.

6

Anvil Hotel by Jon Contino and Studio Tack

Anvil Hotel by Jon Contino and Studio Tack

Mountain-cabin-chic at its best… not that mountain-cabin-chic is a thing but if it were this would be the best.See original post in Friday Likes 217

No.

5

Cienne by Lotta Nieminen

Cienne by Lotta Nieminen

A vibrant, striking color palette finished off with minimal typography.See original post in Friday Likes 225

No.

4

Winter Milk by Anagrama

Winter Milk by Anagrama

This looks like what good ice cream tastes like.See original post in Friday Likes 202

No.

3

Bionic Brew by Helms Workshop

Bionic Brew by Helms Workshop

Seeing the innards of a bunny as it is struck by lightning is a very weird concept but it works wonders in this packaging system.See original post in Friday Likes 194

No.

2

Fat Controller Club by Frame

Fat Controller Club by Frame

To be honest, I didn’t think I was going to rate this one so high but there is something so unique and bold about this identity for a night club.See original post in Friday Likes 190

No.

1

Heritage Pizza by Tractorbeam

Heritage Pizza by Tractorbeam

I know there were a lot of detractors from this heavily vintage identity but every execution is superb with fantastic typography, illustrations, and physical materials chosen that make it truly exceptional, going above and beyond simply rehashing nostalgia.See original post in Friday Likes 230

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New Logo for Filmrise

New Logo for Filmrise
 
Spotted Jan. 23, 2018

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