October 3 – 4

Austin, TX


Presenting Sponsors

Event Sponsors

Supporting Sponsors

National Football League

New York, NY

Maureen Raisch

Senior Designer, Brand Experience

Maureen Raisch

Maureen Raisch is a CLIO award-winning brand designer and illustrator with a focus in the pro sports industry. Currently she works at the New York office of the National Football League on the brand experience team. Most recently she designed the Super Bowl LVI primary logo and created the cinematic concept for the event identity in Los Angeles.

For 17 seasons, Maureen previously has developed and designed team and event identities for Major League Baseball and the NHL. These projects ranged from the World Series, Winter Classic to the All-Star Game, including logo and uniform design for the Toronto Blue Jays, Houston Astros and Miami Marlins under Derek Jeter’s ownership.

Her Illustrations have been commissioned for the NFL 100th season at the Miami Super Bowl in 2020 and the Super Bowl LVI Official Game Program and theme art. Digital content storytelling and digital illustrations have received international exposure and featured on Forbes, Brand New, HOW Design, the Smithsonian Channel, IFC, and The Guardian UK.

Maureen Raisch



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Life ReBrand
A story of identity and design inside the NFL.