New York, NY
Ritesh Gupta is the Senior Director of Brand & User Experience at Pet Plate.
He began his career at Wieden+Kennedy and has since transitioned to working in-house at mission-driven startups.
In his spare time, he enjoys listening to electronic and punk music and regretting playing the bassoon in high school.
He grew up in Temecula, CA, and received in BA from UCLA in Business Economics. He currently resides in New York City, where he hopes to convince his landlord to allow him to fill his apartment with dogs.
Ritesh will peel back the curtain and detail an inside look at how a rebrand happens from a client perspective.