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Brian Neumann

Quantity Produced


Production Cost


Production Time

2 months

Dimensions (Width × Height × Depth)

Folder: 9 in × 12.5 in
Poster: 17 in × 32 in

Page Count

Paper Stock

Neenah Environment Natural 80 lb text , 24 lb text, and 80 lb Cover

Number of Colors

CMYK + matte black foil stamp




Gotham and Gotham Extra Narrow


In the past few months we have seen a lot of portfolio books here at UnderConsideration as we wrap up a book on the subject — the variations among them are countless, yet a solution we hadn’t seen was put together by Brian Neumann. Brian chose the unconventional road of producing more than one copy of his portfolio, turning it into a promotional mailer more than a traditional, one-off display of work. This also affected how it is presented, as he mails it to potential clients and employers versus the traditional interview.

The pros have been great recognition (in Denver) with some freelance work coming from my blog exposure as well as a lot of networking meetings. The cons would be that the cost is a bit high, production time was longer than anticipated and in the end I look very much like a niche print designer (which can be good and bad).

The exploration of techniques was partly for my own edification. But the main intent was to show that I could take a concept and branding direction and fuse together a wide variety of available processes and put them together in a cohesive end product. It showcases some unique production which gives the project a very crafted feel, and provides the recipient with something that feels unique, special and gives them ideas for how they might use those techniques in a project that I would hopefully do for them.

A kit of many parts and a display of many techniques this promotional portfolio is more cohesive in view than it is as specs on paper. Sure to call attention to its creator, it is perhaps in time that the investment will be recuperated and every costly detail shall be worth the effort.

Labzeus Promotional Mailer ---Labzeus Promotional Mailer ---Labzeus Promotional Mailer ---Labzeus Promotional Mailer ---Labzeus Promotional Mailer ---Labzeus Promotional Mailer


Recent Posts



Labzeus Promotional Mailer


Production Method



Brian Neumann



Brian Neumann
Foil stamping: Foils + Dies
Flash drive etching:Pantone

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author


Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

February 2, 2010


Filed Under

Self promotion


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End