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Gopher Illustrated

Quantity Produced

1,000 copies

Production Cost


Production Time

23 days

Dimensions (Width × Height × Depth)

205 mm × 255 mm (8.07 in × 10.03 in)

Page Count

104 pages + 2 sticker sheets + cover

Paper Stock

80 pages of 115gr. uncoated
24 pages of 115 gr coated
2 pages adhesives

Number of Colors

80 pages are printed in black + 811U spot color
24 pages are printed in CYMK + spot


Matte finish on cover and back cover


Perfect-bound, glued and sewn


Museo Slab 500
All the titles in the entire issue were commissioned to different designers, illustrators and type foundries including Pulso font by Negro and work by Mike Cina


Love projects take a while to come to life. When two editors decided to create a new magazine together they took their time in gathering the materials, working on the design and getting it produced. They, of course, wanted to make it perfect.

Both editors of The Gopher have worked in the magazine world for some time, and we decided to create an arts and culture magazine that did away with the idea of disposable periodicals. It was an idea that started taking shape quickly, and with virtually no budget, we worked on a video explaining the project and launched our website, and began posting material, and planning the print magazine. In December 2009 we launched a Kickstarter campaign and were able to get some funds to print the magazine. It took quite a while to create the final product, and our supporters were incredibly understanding and patient.

We decided to feature long-form journalism, chronicle and literature as well as the visual arts portfolios of four talents for every issue. The idea is to create an object that is meticulously curated, written and designed and that is customizable by the reader. It took us and the immensely talented designer Alex Wright [MODO] about a year to translate that idea into the magazine. For us, it was very important not to rush into print, and to create a magazine that was faithful to our original idea. In this first issue, we’re very lucky to feature work by Jessica Hische, Mike Cina, Billy Ben and many other amazing folk.

Right now we’re working on Issues #2 and #3, reading submissions and coming up with theme ideas. We’ve also opened an online shop where we’ve made the magazine available.

Judging by the first volume, my guess is that subsequent volumes will take their sweet time to become available, but the wait will be worth it.

<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine ---<em />The Gopher Illustrated</em> Magazine


Recent Posts



The Gopher Illustrated Magazine


Production Method



Alex Wright



Panamericana Formas e Impresos

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author


Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

August 31, 2010


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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End