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Quantity Produced

500 (7 lots)

Production Cost

Production Time

3 weeks

Dimensions (Width × Height × Depth)

3.5 in × 2 in

Page Count

Paper Stock

Chipboard, Uncoated, 23 pts

Number of Colors






These definitely remind me of old prisoner identification cards. The rustic quality of the chipboard lends itself to the overall aesthetic, and the diecut stamp is a really simple, yet effective touch. There’s a strong sense of depth, which is impressive considering it’s a two-color-run. The space for the signature on the side is a nice moment as well. Slaves to Design are what this bunch is.

The inspiration comes from an old identification card we’ve seen on the web. Actually it is Lee Harvey Oswald’s Forged Selective Service Card. We don’t know how and when we bumped on it, but we all liked the old feeling it brought and how the information was displayed. We improvised a shooting session in which we had vintage clothes from different eras. We decided to do a two colors letterpress print on cardboard and we all loved the result. The final touch on the cards comes from an old die cast iron stamp we bought and personalized to our needs.

Its important to mention on which side of the chipboard you want your card printed or you might have have a big curve in them.

V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards --- V Communications Business Cards


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This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Lauren Dickens

Author Picture

Lauren Dickens

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

March 14, 2011


Filed Under

Business Cards


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End