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BROWSE


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Client

Snowsports Industries America


Quantity Produced

1,200


Production Cost


Production Time

4 weeks

Dimensions (Width × Height × Depth)

8.5 in × 11 in


Page Count


Paper Stock

Cover: Mohawk Navajo, Brilliant White, 80 lb Cover
Text: Endura 80 lb


Number of Colors

4

Varnishes

Spot gloss Varnish


Binding

Perfect Binding
Stitching


Typography

 

The extreme sports industry has notoriously been in a love triangle with graphic design and style. This piece uses simple graphic elements in harmony with breathtaking action photos. When thinking about this stuff, and very appropriately, the only word that comes to mind is “cool.” Specially that extreme embossed cover. And the stitching. And the label. And…

SIA is a trade association primarily known as the host of the snow sports industry’s largest trade show. Though the industry didn’t realize it, SIA offers member benefits and resources far beyond the trade show. The goal of this piece was to create a single source that not only told members what was available to them, but explained how SIA resources could be used to benefit their business. As such, the book is as much guidebook and catalog as it is an overview of the organization.

What ever you estimate from a timing standpoint… add 2 weeks. And, it always helps to have access to the photo libraries of some of the biggest brands in the snow sports industry to add that little something extra to the piece.

Snowsports Industries Brochure --- Snowsports Industries Brochure --- Snowsports Industries Brochure --- Snowsports Industries Brochure --- Snowsports Industries Brochure --- Snowsports Industries Brochure

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Snowsports Industries Brochure

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Production Method

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Design

Siquis
Sean Flanagan, Designer
David Griffiths, Production Manager
Courtney Brody, Account Manager

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Printing

RR Donnelley, Columbia, SC

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Lauren Dickens

Author Picture

Lauren Dickens

Former intern at UnderConsideration LLC.

More: Online / On Twitter

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Date Published

April 18, 2011

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Filed Under

Brochures

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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The End