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Quantity Produced


Production Cost

€4,000 (US$5,572)

Production Time

2 weeks

Dimensions (Width × Height × Depth)

16 cm × 14 cm (6.29 in × 5.5 in)

Page Count

Paper Stock

Cardboard, brown 350 g
Munken Lynx 170 g

Number of Colors




Custom elastic band binding


Helvetica Neue, Bold
Monospace 821, Roman


Dua focuses on the distribution of a small furniture collection designed by young artists—mostly, items are characterized by high functionality and a clean approach. This characteristics are readily apparent in the brand, as well as in the brochure designed by Raffael Stueken who did not mind taking on some of the production so as not to compromise the end result.

While designing the brochure the goal was to stay flexible for upcoming new products and state the uniqueness of every piece of furniture shown. Each brochure had to be finished by hand because of the use of a custom elastic band binding. In order to keep the production costs low we did this ourselves. It took us quite some time, but we got pretty fast in the end.

Dua Brochure ---Dua Brochure ---Dua Brochure ---Dua Brochure ---Dua Brochure ---Dua Brochure ---Dua Brochure ---Dua Brochure


Recent Posts



Dua Brochure


Production Method



Design and Art Direction: Rafael Stueken
Photography: Tanja Evers



DruckVerlag Kettler

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author


Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

October 26, 2011


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End