ADV @ UNDERCONSIDERATION      Peek here for details





Self-promotional for Clark + Huot

Quantity Produced

Invites: 300, Envelopes: 300, Posters: 150, Thank You Cards: 250, Tote Bags: 200

Production Cost

Production Time

One month

Dimensions (Width × Height × Depth)

Invites: 5.75 in × 9.25 in
Envelopes: 6 in × 9.5 in
Posters: 11 in × 17 in

Page Count

Paper Stock

Posters: Cougar Uncoated
Thank You Cards: Holyoke Premium Cotton Uncoated

Number of Colors

2 Spot Colors




Neutra, designed by Christian Schwartz for House Industries
Handwriting by Christopher Samms & Christopher Kroeker


Hand-drawn type and illustrations accomplish everything Clark + Huot set out to do. These party elements are friendly, inviting, accessible, and even inspiring—something about well-made, hand-rendered designs makes you think “I could do that!” and then maybe you actually will.

The intention of the Pass It On creative was to elicit some excitement in, as well as give something back to the creative community. We wanted people to see Clark + Huot as more accessible and open by inviting inventive individuals in to our office to connect with each other in a less formal environment, which is what fed the concept: all things that are Clark + Huot and in the creative realm put out on display for people to absorb what interests them and pass it on.

Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials ---
Pass It On Party Materials


Recent Posts



“Pass It On” Party Materials


Production Method





llustration: Anthony Kowalczyk
Design: Christopher Samms
Creative Direction: Ed Huot
Concept: Anthony Kowalczyk & Christopher Samms



Posters, tote bags and thank you card: Paul Phillips at Fyfe Printing
Paper: donated by Holyoke Fine Papers & Unisource
Invites & Envelopes: Aldine

See Printer Profile on Inker Linker

This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Jessica Mullen

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

February 2, 2012


Filed Under

Self promotion


Tagged with


Share to Facebook Share to Twitter Share to Google+ Add This



FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc

Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers

About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End