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BROWSE
Dimensions (Width × Height × Depth)
–
Page Count
–
Paper Stock
Wrap: PP Kraft Stock, 32 lb
Labels: Eggshell wet-strength, 70 lb
Number of Colors
1 color
Varnishes
–
Binding
Hand Assembled
Typography
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These candles are like those bags that say, “I used to be a plastic bottle,” except they say, “I used to be another candle.” Then you can recycle them again and then they will say, “trust me, I used to be a lot of candles.”
Rewined Candles are smart, aromatic, recycled candles that were in need of updated packaging. These handsome candles are all natural soy wax candles poured into discarded wine bottles. They have a family of intoxicating scents which are all designed to mimic flavors and aromas you find in your favorite varietals of wines. We redesigned their logo using hand-drawn type and redesigned his kraft paper labels with simple typography and a layered labeling system. Each candle has a “vintage and producer” label, allowing each candle to be signed and dated by the candle maker. A wood veneer wax topper sits on top of the candle to keep them clean and free of dust before use. We also developed a color system using wax seals to color code each varietal scent and finished off the packaging with a small green sticker reminding each purchaser to please recycle again. To top it all off, each label was letterpressed and hand applied making these candles truly unique and handcrafted.
Our biggest challenge was to find a paper that was thick enough to show the quality of letterpress printing but that still looked great when wrapped around the candle. We also had to take into consideration that the candle would produce heat and so we tested several different adhesives to ensure that the packaging would stay intact.
Rewined Candle Packaging
Production Method
Letterpress
Offset
Design
Stitch Design Co.
Printing
Sideshow Press
This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.
Post Author
Kelly Cree
Kelly Cree
Writer for UnderConsideration LLC.
More: Online / On Twitter
Date Published
February 6, 2012
Filed Under
Letterpress
Offset
Packaging
Tagged with
kraft paper
package
wax seal
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About UnderConsideration
UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…
blogs we publish
Brand New / Displaying opinions and focusing solely on corporate and brand identity work.
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