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Rewined Candles

Quantity Produced


Production Cost

Production Time

1 Month

Dimensions (Width × Height × Depth)

Page Count

Paper Stock

Wrap: PP Kraft Stock, 32 lb
Labels: Eggshell wet-strength, 70 lb

Number of Colors

1 color



Hand Assembled



These candles are like those bags that say, “I used to be a plastic bottle,” except they say, “I used to be another candle.” Then you can recycle them again and then they will say, “trust me, I used to be a lot of candles.”

Rewined Candles are smart, aromatic, recycled candles that were in need of updated packaging. These handsome candles are all natural soy wax candles poured into discarded wine bottles. They have a family of intoxicating scents which are all designed to mimic flavors and aromas you find in your favorite varietals of wines. We redesigned their logo using hand-drawn type and redesigned his kraft paper labels with simple typography and a layered labeling system. Each candle has a “vintage and producer” label, allowing each candle to be signed and dated by the candle maker. A wood veneer wax topper sits on top of the candle to keep them clean and free of dust before use. We also developed a color system using wax seals to color code each varietal scent and finished off the packaging with a small green sticker reminding each purchaser to please recycle again. To top it all off, each label was letterpressed and hand applied making these candles truly unique and handcrafted.

Our biggest challenge was to find a paper that was thick enough to show the quality of letterpress printing but that still looked great when wrapped around the candle. We also had to take into consideration that the candle would produce heat and so we tested several different adhesives to ensure that the packaging would stay intact.

Rewind Candle Packaging ---
Rewind Candle Packaging ---
Rewind Candle Packaging ---
Rewind Candle Packaging


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This post was published in the original layout of FPO so all images are smaller. Project descriptions as well as production lessons are quoted in the main content area.

Post Author

Kelly Cree

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Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

February 6, 2012


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

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