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Lead Image

The studios formerly known as Jungle, Zoo, Giant, Marmalade, Bearkatt, Jungle Music, and Seamless Digital have merged under the single name, Jungle. Deep within the densest part of Jungle’s triplexed business cards lives an abundance of life unique to each member of the tribe. 




Quantity Produced

14,500 (52 variations)

Production Cost

Production Time

3 Weeks

Dimensions (Width × Height × Depth)

Page Count

Paper Stock

GFSmith / Colorplan / Cool Grey with Buckram embossing / 270gsm (triplexed with additional middle sheet)

Number of Colors





Museo 300
Museo Sans 100


Jungle Business Card
Jungle Business Card
Jungle Business Card
Jungle Business Card ---

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Project Description

Bringing The Jungle Group's companies together under one name meant creating a new brand and visual identity. It also meant time for new business cards.

We wanted to create an identity that reflects the work we do; Sound design, VFX, Design, TV Production and Music. Whether it's seen on screen or in print, Jungle's logo can continuously change. The business cards had to reflect this.

Production Lesson(s)

One of the biggest challenges faced on this project was coordinating the 52 image variations. The point of the project was to create a card that is unique to each person whilst still falling within the brand guidelines and brief. This created 52 different elements that could have gone wrong, thankfully they didn't”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

June 29, 2012


Filed Under

Business Cards
Foil stamp


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End