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Lead Image

Suburban Legends Invitation Poster


Production Method



Daryl Prondoso - The Distillery

Director: Nathan Leong
Photography & Videography: Dave Katague
Printed by: Daryl Prondoso & Adam Flannery



The Distillery

This set of split-fountain printed posters, kineticard postcards, and die-cut packaging would be a challenge to design and print no matter how it was done. The Distillery kept the job in-house, and the extra care and quality control shines through in the superb outcome. 



The Distillery

Quantity Produced


Production Cost


Production Time

2 Weeks

Dimensions (Width × Height × Depth)

150mm × 110mm × 50mm

Page Count


Paper Stock

GF Smith / Colorplan / Mandarin / 270gsm

Number of Colors





TJ Evolette


Suburban Legends Poster
Suburban Legends Poster
Suburban Legends Poster
Suburban Legends Poster
Suburban Legends Poster
Suburban Legends Poster

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Project Description

Suburban Legends is a letterpress poster exhibition, presented by The Distillery. Sydney is an amazingly diverse city and this exhibition is a celebration of that, with 13 artists telling their own story of Sydney suburbs.

This was an invitation to the exhibition, which featured a die cut package, 3 'postcards' and a poster. Each item was letterpress printed in house.

Each postcard features a little vignette, a moment in Sydney, such as driving under the harbor bridge or eating noodles in Cabramatta. Using the overlaid film, each postcard tells a little story through 5 frames of animation.

The poster is a halftone representation of Sydney's suburbs, with iconography to represent each artist's chosen place. This was printed using a split fountain to create the gradient.  

Production Lesson(s)

Figuring out how to create Kineticards is incredibly difficult and time consuming—and letterpressing it was even more risky too. The end–result actually turned out much better than I had originally expected.

Keeping the split fountain gradient consistent also proved to be quite difficult, and required cleaning down the press and re-creating the split multiple times. ”

Post Author

Author Picture

Carla Torres

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

April 18, 2013


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

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Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


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