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Less a promotional piece and more of a “thank you” poster. These were created to be given as gifts to long-time supporters, friends, family, and inspirational figures. A clean and simple design as a clean and simple token of appreciation. No strings or expectations attached. 




Quantity Produced


Production Cost

Production Time

4 days

Dimensions (Width × Height × Depth)

18 × 24 in

Page Count

Paper Stock

French Paper Company / Construction / Factory Green / 100 C

Number of Colors





Process Type Foundry Stratum 1


Description ---

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Project Description

These are gifts given freely without expectation of something in return. Some were sent to thank friends and family for their support over the years; others were sent to organizations whose work I believe changes the world for the better; and others were sent to individuals who simply inspire me. The poster was delivered with no company name or return address, and with no accompanying marketing materials.

Production Lesson(s)

This project was produced by three people who had never met face-to-face. The designer was in Los Angeles, the printer in Minneapolis, and I was in Milwaukee at the time. What was so great about it was that each person was allowed to influence the final product. Sarah did the design, then I sent the layout to the printer, who determined the best screen for the background and also suggested the paper and ink colors. In the end it was somewhat different from what I had envisioned initially, only even better.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

May 22, 2013


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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End