ADV @ UNDERCONSIDERATION      Peek here for details



Lead Image

Design Is …


Production Method




Group Project

Amanda Amyx
Buddy Boor
Shannon Delaney
Katy Dondzila
Darren Gennetten
Kelby Hawn
Kaity Li
Diba Salimi
Monina Velarde



Newsweb Corporation

AIGA Chicago Mentor Program produced “design Is” to help high school students understand what design is and what the powers of design could achieve. Since most designers I have talked to had no idea what design was when they were in high school, it is nice to see designers working together to educate young people about the potential career path and outlet for creativity. 



AIGA Chicago Mentor Program

Quantity Produced


Production Cost


Production Time

1 Week

Dimensions (Width × Height × Depth)

12 × 22 in

Page Count


Paper Stock

92 bright / 50lb

Number of Colors

2 color





Description ---

Recent Posts



Project Description

Through the AIGA Chicago Mentor Program, a group of Chicago based designers and researchers collaborated to design a newsprint to inspire and educate Chicago high school students about the power, potential and possibilities of design. We designed a newsprint piece where we illustrated and visualized 11 words that we felt best communicated and exemplified the meaning of design. The "Design Is" newsprint was distributed to high school students at the 2013 Chicago Design Youth Forum hosted by Project Osmosis.

Production Lesson(s)

When printing this project, we wanted to maintain the electric boldness of the colors in our designs. The proof was printed on regular newsprint paper and the colors turned out great. Our printer kindly upgraded our paper to 92 bright and a heavier 50lb stock to bring out the colors even more. We were really happy with the final result.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

September 20, 2013


Filed Under



Tagged with


Share to Facebook Share to Twitter Share to Google+ Add This



FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

Syndicate / RSS Feed

All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

Contact us by e-mail

Twitter @ucllc

Sign-up for Mailing List

Mailing list managed by MailChimp

Thanks to our advertisers

About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End