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Lead Image

Acid Magazine: Issue 2


Production Method




Jad Hussein



Les Deux Ponts

Acid is taking a new approach to the way surf magazines look and make readers feel. On some spreads this surfing based publication comes off like an academic journal with dense, full-justified type. Then you notice the headlines where otherwise traditionally-set headlines have random letters distorted into wavy half-grotesk and half-handwritten characters, which injects that extra bit of edgy style we see in classic surf and skateboard publications without relying on the same ol’ visual tropes. I also like that one of the goals of this publication is to incite readers yearning to get out and surf. This runs contrary to the goals of so many media outlets in such a simply refreshing way. 



Self Promotion

Quantity Produced


Production Cost

Production Time

Dimensions (Width × Height × Depth)

6.65 × 9.25 × 0.4 in

Page Count


Paper Stock

Lys Galilée Offset / 250
Lys Galilée Offset / 110

Number of Colors




Perfect bound


Bitstream Cooper BT

This piece is available for purchase for $16.50

Acid Magazine Issue 2
Acid Magazine Issue 2
Acid Magazine Issue 2
Acid Magazine Issue 2
Acid Magazine Issue 2
Acid Magazine Issue 2
Acid Magazine Issue 2
Acid Magazine Issue 2 ---

Recent Posts



Project Description

Acid is a humble and exploratory publication with surfing as an entry point, made to make you marvel and get in the water. Issue 2 will treat you with an extensive look at Gotland, the Hawaii of the Baltic Sea; a trip underwater to discover artificial reefs; a tale of survival attempts in tropical and polar waters; an examination of the relationship between surfing and coastal developments; an exploration of Ireland by bike; a considerable amount of surf-appetite-whetting photography; and a balsa sculpture of a surfer in a fur coat. And some more.

Production Lesson(s)

UV inks make it possible to "load" the paper with more ink, resulting in higher levels of color saturation. The fluoro Pantone on the cover and inside the magazine is extremely vivid despite the use of offset paper.”

Post Author

Author Picture

Duncan Robertson

Former intern at UnderConsideration LLC.

More: Online / On Twitter


Date Published

February 25, 2014


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