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Lead Image

Pepper & Cinnamon Identity Materials


Production Method

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Pepper & Cinnamon



Kai Lian Printing Service

Designer Benjamin Koh accentuates his personal identity materials for Pepper & Cinnamon with an all occasions greeting card collaboration with The Little / Little Co. 




Quantity Produced


Production Cost


Production Time

2 Weeks

Dimensions (Width × Height × Depth)

Business Card: 3.3 × 2 in.
Greeting Card: 5.83 × 5.83 in

Page Count

Paper Stock

Stonehenge, Kraft Tan / Stonehenge, White / 250gsm
Coaster Board / 590gsm

Number of Colors





ITC Franklin Gothic Std
Baskerville Old Face
Brandon Grotesque
Salome Deco
Neutraface Slab Text

This piece is available for purchase for $4

Pepper & Cinnamon Identity Materials
Pepper & Cinnamon Identity Materials
Pepper & Cinnamon Identity Materials
Pepper & Cinnamon Identity Materials
Pepper & Cinnamon Identity Materials
Pepper & Cinnamon Identity Materials
Pepper & Cinnamon Identity Materials
Pepper & Cinnamon Identity Materials ---

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Project Description

Personal identity for Pepper & Cinnamon. We believe in the intrinsic capacity of humans to be emphatically and emotionally engaged about great design solutions; or even the simplest of gestures that touch us in a very human way. We concoct. We distill. We are the spice sommeliers.

Starting out as my personal portfolio site, there has always been a pragmatic sort of evolution to the brand since its inception in late 2009. Stationery items were designed and added as I had a need for them. This year, it felt like the time had come to streamline and consolidate the identity.

To celebrate this exercise, all-purpose greetings cards were letterpress printed as a tie-up with sister stationery initiative The Little / Little Co. These will be the studio's year-end Christmas cards!

Production Lesson(s)

Duplex cards are notoriously hard to stay perfectly flat. The boss of Kai Lian Printing Service was able to advice me with his years of experience that this was because different paper stocks tend to be used. They bond at different rates with the glue. To solve this, simple use different colours of the same paper stock!”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

July 23, 2014


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End