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Lead Image

Southbank34 Tour Collateral


Production Method

Foil stamp



Nimble. Design Co.

Creative Direction: Candice Riley Campbell
Support Designer + Project Photographer: AnnaKate Auten



Henry & Co.

As part of a recent redesign of the creative office space building Southbank34 in Phoenix, AZ, Nimble. Design’s pocketed brochure/folder stands out with silver foil and a clever flap enclosure.  



Highbrook Investment Management

Quantity Produced


Production Cost


Production Time

3 Weeks

Dimensions (Width × Height × Depth)

Page Count

Paper Stock


Number of Colors







Southbank34 Tour Collateral
Southbank34 Tour Collateral
Southbank34 Tour Collateral
Southbank34 Tour Collateral
Southbank34 Tour Collateral
Southbank34 Tour Collateral
Southbank34 Tour Collateral
Southbank34 Tour Collateral
Southbank34 Tour Collateral ---

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Project Description

Recently renamed and rebranded, Nimble. Design Co. was retained to craft and direct hard-hitting, out-of-the-box tour collateral for Southbank34 that could be used in proactive marketing for the project. We wanted to craft a unique holder to align to the project brand and stand out amongst other generic collateral received on [a tenant's] tour day.

Production Lesson(s)

Getting the custom diagonal folder flap to perfectly align was an obstacle. We envisioned this flap folding into the folder front, making this piece more interactive for the recipient. The '4' of the flap had to be cut vertically to give the flap enough stability to slide repeatedly.”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

February 13, 2015


Filed Under

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FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End