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Third Thursday Poetry Series Posters


Production Method




Robert Finkel

Art Director, Designer: Robert Finkel
Designers: Courtney Collins, Kelly Bryant, Samantha Lawrie, Courtney Windham



Robert Finkel

Auburn University’s Jule Collins Smith Museum of Fine Art brings in a different poet each third Thursday of the month for an evening of extended gallery hours, jazz, tapas, and of course, poetry readings. To commemorate the 2014-2015 season of the series, professor Robert Finkel and his team of design colleagues visually interpret a poem from each poet into a set of 8 broadsides presented in a custom-made portfolio box. 



Jule Collins Smith Museum of Fine Art, Auburn University

Quantity Produced

75 sets (8 designs / 600 broadsides total)

Production Cost

Production Time

3 Weeks

Dimensions (Width × Height × Depth)

Page Count

Paper Stock

Number of Colors

2 Colors (PMS 404 + Various)




Hoefler Text
Engravers Roman Regular
ITC Galliard Roman (Auburn Univ logomark)


Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters
Third Thursday Poetry Series Posters ---

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Project Description

To commemorate the 2014-2015 season of the Third Thursday Poetry Reading Series at Jule Collins Smith Museum of Fine Art, faculty and alumni from the Graphic Design department at Auburn University were invited to create an edition of seventy-five sets of eight broadsides representing a unique visual interpretation of a poem written by each month's visiting poet. Each broadside is letterpressed in 2-colors, all sharing one ink with the second ink selected by the designer. They are presented as a set in a custom-made portfolio available for purchase from the museum gift shop.

Production Lesson(s)

Coordinating the printing of eight different designs required several efficiency measures for both production and costs. The first was to work from a 26-by-40-inch parent sheet to determine the 8-by-13-inch broadside size. Yet, taking into account Murphy's Law, our departmental paper guillotine cutters bed was only 24-inch-wide. I had to race around town to find a one larger. Shout out to Craftmaster Printers in Auburn!”

Post Author

Author Picture

Kelly Cree

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

March 18, 2015


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

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