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BROWSE


Lead Image

The McQuades Business Cards

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Production Method

Emboss
Foil stamp

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Design

The McQuades

Designers: Mike and Nicole McQuade

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Printing

Rohner Letterpress

Printing white on black is no small feat when it comes to business cards, but Philadelphia-based design duo The McQuades found white foil on museum board to be a perfect solution. 

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Client

Self-promotion


Quantity Produced

500


Production Cost

$716


Production Time

3 weeks

Dimensions (Width × Height × Depth)


Page Count


Paper Stock


Number of Colors

Varnishes


Binding


Typography

TStar
Sentinel

 


The McQuades Business Cards
The McQuades Business Cards ---

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Project Description

When designing our personal business cards, we wanted them to be simple and straightforward. Since we create brands for a range of clients we wanted our own identity to be almost absent of brand which is why we stuck with a simple black card with minimal typography. The printer suggested printing on museum board which worked perfectly and even makes sense conceptually as it hints to the comping and presentation side of a designer's life.

Production Lesson(s)

We learned the benefits of printing white foil stamp on black presentation board vs traditional black milled paper. The white foil stamp doesn't rub off at all on the black presentation board as it sometimes does with regular black paper. This is something we've never thought of so it's great to keep in mind for future projects.”

Post Author

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter

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Date Published

July 15, 2015

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Filed Under

Business Cards
Emboss
Foil stamp

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About

FPO (For Print Only), is a division of UnderConsideration, celebrating the reality that print is not dead by showcasing the most compelling printed projects.

FPO uses Fonts.com to render Siseriff and Avenir Next.

FPO is run with Six Apart’s MovableType

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All comments, ideas and thoughts on FPO are property of their authors; reproduction without the author’s or FPO’s permission is strictly prohibited

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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…


blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.

also

Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.


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