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Lead Image

Senior Showcase Wood Invite


Production Method




Temple University. Art Direction: Kathy Mueller

Designers: Jordan Schellinkhout, Alexandra Tretter
Copywriters: Sarah Klein, Stephen Skipp
Account Managers: Kevin Reilly, Erika Firestone, Taylor LaRosa
Strategist: Peter Dolak
Advisor: Joseph Glennon



Cards of Wood

This digitally printed card of wood was a hit for Temple University advertising graduates. Daring to spend their budget on a snail mail campaign, they created a memorable message on a substantial medium with delicious results.  



Temple University Department of Advertising

Quantity Produced


Production Cost


Production Time

4 days

Dimensions (Width × Height × Depth)

7 × 5 in

Page Count

Paper Stock

Maple Wood Veneer .025" Thick

Number of Colors





Legion Slab


Senior Showcase Wood Invite
Senior Showcase Wood Invite
Senior Showcase Wood Invite
Senior Showcase Wood Invite ---

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Project Description

For the Advertising Department's Inaugural Senior Showcase at Temple University, a farmer's market theme was adopted. Graduating Advertising students were positioned as ‘ripe for the picking’ and employers were encouraged to ‘shop local’ at the Senior Showcase. Professor Kathy Mueller collaborated with a group of students to plan and design the event.

Production Lesson(s)

We took a risk by spending a large portion of our small budget on snail mail invitations, but in the end it paid off. The wood invites stood out and demonstrated our commitment to the ‘big idea.’ 100 advertising professionals registered to attend!”

Post Author

Author Picture

Jessica Mullen

Writer for UnderConsideration LLC.

More: Online / On Twitter


Date Published

September 4, 2015


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

blogs we publish

Brand New / Displaying opinions and focusing solely on corporate and brand identity work.

Art of the Menu / Cataloguing the underrated creativity of menus from around the world.

Quipsologies / Chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

products we sell

Flaunt: Designing effective, compelling and memorable portfolios of creative work.

Brand New Conference videos / Individual, downloadable videos of every presentation since 2010.

Prints / A variety of posters, the majority from our AIforGA series.

Other / Various one-off products.

events we organize

Brand New Conference / A two-day event on corporate and brand identity with some of today's most active and influential practitioners from around the world.

Brand Nieuwe Conference / Ditto but in Amsterdam.

Austin Initiative for Graphic Awesomeness / A speaker series in Austin, TX, featuring some of the graphic design industry's most awesome people.


Favorite Things we've Made / In our capacity as graphic designers.

Projects we've Concluded / Long- and short-lived efforts.

UCllc News / Updates on what's going at the corporate level of UnderConsideration.

The End