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Lead Image

Zaireeka Book


Production Method




Bruna Schuch



We don’t often post one-of-a-kind student projects on FPO, but when I see a student who is exploring the means of production and making an effort to figure things out that will inform future professional projects I am inclined to share. Read on. 




Quantity Produced


Production Cost

Production Time

5 months

Dimensions (Width × Height × Depth)

Page Count

100 pages
2 colour filters
32 illustrated sheets
4 envelopes

Paper Stock

Number of Colors



Smyth Sewn


Brandon Grotesque


Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book
Bruna Schuch Book

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Project Description

Zaireeka is a trigger for an experience. It is an experimental book that explores the relation between content and physical support through countless possibilities as a result from the way it is approached by the user.

Its content is based on "Zaireeka", an album from the band The Flaming Lips, which is divided in 4 discs that can be heard simultaneously or in any order.

The book is composed by a textual part, which presents the concept and history of Zaireeka, and an illustrated part, that represents the songs and is inspired by the structure of the album. The texts are superimposed in Portuguese and English, one in green and the other in red. For reading, there are two filters in the same colours that reveal the content in the desired language, when placed above the text. The illustrated part is composed of sheets with geometric drawings that represent each of the songs and are arranged in 4 envelopes. In the same way that happens with the discs, they can be handled and overlapped freely, providing optical effects and generating multiple results.

All elements are stored in a case, with an external acrylic compartment for illustrated sheets, which allows the users to create and keep their personalised cover.

Final project in Visual Design at Universidade Federal do Rio Grande do Sul (Brazil), supervised by professor Dr. Airton Cattani.

Production Lesson(s)

The biggest challenge was finding different materials and printers besides encourage them to produce just one sample of my project. This is a book with a lot of materials and parts. Was very important take care of all the details.

The final size is a little bit larger than I've imagined. Probably the next edition could be lighter.”

Post Author

Author Picture

Bryony Gomez-Palacio

Editor of FPO and co-founder of UnderConsideration LLC.

More: Online / On Twitter


Date Published

July 6, 2017


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About UnderConsideration

UnderConsideration is a graphic design firm generating its own projects, initiatives, and content while taking on limited client work. Run by Bryony Gomez-Palacio and Armin Vit in Bloomington, IN. More…

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