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submit a quip

step 1: what kind of quip is it?

Option 1
I spotted something I want to share, and would like my description published.
Option 2
Ditto, but you describe it.
Option 3
I created, or am involved in, something I would like you to consider publishing.

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• Quipsologies, is a division of UnderConsideration, chronicling the most curious, creative, and notable projects, stories, and events of the graphic design industry on a daily basis.

• Quipsologies uses TypeKit to render P22 Underground, Skolar Web by TypeTogether, and Coquette by Mark Simonson.

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• Search through our archives (starting with Vol. 45 September 2010)


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UnderConsideration is a graphic design enterprise that runs a network of blogs, publishes books, organizes live events, and designs for clients.


Brand New / Displaying opinions, and focusing solely, on corporate and brand identity work.

FPO (For Print Only) / Celebrating the reality that print is not dead by showcasing the most compelling printed projects.

Brand New Classroom / Providing a space for critique and opinions on student identity work.

Speak Up (2002 – 2009) / Discussing, and looking for, what is relevant in, and the relevance of, graphic design. Archives Only.

Word It (2003 – 2010) / Encouraging creative diversity in the community through monthly, one-word challenges. Archives Only.


Flaunt: Designing effective, compelling and memorable portfolios of creative work / 2010, self-published.

Graphic Design, Referenced: A Visual Guide to the Language, Applications, and History of Graphic Design / 2009, Rockport.

Women of Design: Influence and Inspiration from the Original Trailblazers to the New Groundbreakers / 2008, HOW Books.

The Word It Book: Speak Up Presents a Gallery of Interpreted Words / 2007, HOW Books.

live events

2010 Brand New Conference / A one-day event on the development of corporate and brand identity projects by some of today’s most active and influential practitioners from around the world.

graphic design

Department of Design / Designing corporate and brand identities and full development of printed and digital matter for clients.

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Color Code: Orange  

Quip’d by a representative of UnderConsideration

Color Code: Blue  

Quip’d by a contributing Quipsologist

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Submitted by our readers and Quip’d by UnderConsideration


adv @ underconsideration

Peek here for details


search results for: kfc



by armin

Yet more KFC design goodness, now in the form of an apparel and home decor line with items that are pretty… cool.





by armin

KFC with another nice design thing: A super good-looking animated spot by Buck.







by armin

Never expected KFC to be a source of something like this but props to them: Bucket covers with lovely illustrations and laser-cut details so that a smartphone can be placed inside and, through an app, the flashlight brings the bucket to life.







by joe marianek

Crowdsourcing ethics aside, if I were a lawyer at Visa, Coca-Cola, Jaguar, Nike, Mitsubishi, MacDonalds, Calvin Klein, Harley Davidson, Starbucks, KFC, Johnnie Walker, YouTube or Skype, I would write a strongly worded letter to @99designs for false advertising.




many thanks to our adv @ underconsideration Partners