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The Proof isn’t in the Pudding, it’s in the Proofs

This past Monday, we had the pleasure of seeing Graphic Design, Referenced printed in full color and as spreads for the first time — try ponying up the cash to print 200 tabloid sheets, yikes — with the arrival of the printer’s proofs. At this point we didn’t go over any text, what done is done, and concentrated on layout and image color. It always amazes how things mysteriously “drop” from file to proof and I don’t mean that to be a swipe against printers, but it always happens, something goes missing. In this case we caught a few images and a couple of bad image-box crops that we failed to catch earlier. All in all the proofs looked great and hopefully we didn’t let anything too embarrassing slip by. Below are some less than stellar photographs of the proofs.

Click on images for bigger view.

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Graphic Design Referenced Proofs

Maintained through our ADV @ UnderConsideration Program
PUBLISHED ON Mar.13.2009 BY Armin
Jason A. Tselentis’s comment is:

Not so stellar photos? Looks okay to me. A real testament to your efforts!

On Mar.13.2009 at 07:47 AM
Julia Vakser’s comment is:

Can't wait to see the finished book! I am also happy to see Hyperakt's work in the presented proofs.

On Mar.13.2009 at 10:43 AM
debbie millman’s comment is:

Armin, Bryony: this looks beautiful!

On Mar.13.2009 at 10:55 AM
Ethan Bodnar’s comment is:

Looking great guys, nicely done!

On Mar.13.2009 at 11:52 AM
David Crompton’s comment is:

Looks fantastic! I Look forward to eventually having it in hand...

On Mar.13.2009 at 03:27 PM
*carmen’s comment is:

Can't wait to get my copy! Looks great!

On Mar.13.2009 at 04:39 PM
Andrew Klein’s comment is:

I get antsy whenever I look at a proof with more than a paragraph of text - couldn't imagine a book - good luck!

Can't wait to buy one!

On Mar.13.2009 at 05:47 PM
pedro vit’s comment is:

That must have been exciting.
No further comments and can hardly wait to see it in print!!!

On Mar.14.2009 at 11:50 PM
dm becker’s comment is:

When/where will this be available?

On Mar.15.2009 at 10:35 AM
Armin’s comment is:

It should be available sometime in July, and at your big bookstore and in Amazon.

On Mar.15.2009 at 02:11 PM
Angie Copolillo’s comment is:

I am so insanely excited to get this book! Keep plugging away, you two. It looks great.

On Mar.16.2009 at 02:03 AM
Elyse Holladay’s comment is:

These look incredible! Can't wait to get the real deal.

On Mar.16.2009 at 09:59 AM
Lorraine’s comment is:

I seriously cannot WAIT to have this on my shelf: thanks for the sneak-peeks!

On Mar.16.2009 at 12:32 PM
Emily Potts’s comment is:

The book is beautiful! Trust me, I was Armin's and Bryony's editor and it was a pleasure working with them on this monumental project. No one will be disappointed when they see this book.

On Mar.17.2009 at 08:44 AM