About
The Brand New Conference is a two-day event organized by UnderConsideration, focusing on the practice of corporate and brand identity — a direct extension of the popular blog, Brand New. The conference consists of eight sessions each day offering a broad range of points of view with speakers from around the world practicing in different environments, from global consultancies, to in-house groups, to small firms. This will be the conference’s fourteenth year.
The Brand New Conference is organized and hosted by UnderConsideration co-founders Bryony Gomez-Palacio and Armin Vit.
You can read about this year’s identity here.
Some snapshots from previous conferences below…
2024
Salt Lake City








2023
Chicago








2022
Austin








2019
Las Vegas








2018
New York








2017
Chicago








2016
Nashville








2015
New York








2014
Chicago








2013
New York








2012
New York








2011
San Francisco








2010
New York







